MULBERRY
Brand Collaboration / Fashion Film / Photography Project, 2025
This project centred around the idea of the handbag as an extension of the body, exploring the intimate and emotional relationship between women and the personal objects they carry. Rather than functioning purely as an accessory, the bag was treated as a physical extension of identity, memory and emotion.
Fashion Film / Photography / Creative Direction / Makeup:
Haijia Gao
Model:
Yiru Liu
Through fashion film, photography and the final image presentation, I approached the relationship between the figure and the bag from different perspectives. In the film, the connection between body and object was portrayed as something inseparable, almost as if the bag existed as part of the body itself. Within the photographic outcome, I used close physical interaction between the figure and the bag, alongside folded image compositions, to visually merge the two together and allow the final outcome itself to become part of the narrative.
Combining fashion image-making, moving image and publication experimentation, the project further developed my interest in emotionally driven visual storytelling.